HSBC
                        

Who said global banking toolkits have to be boring? A partnership with the team at Grey London and HSBC's Global Business Banking team to create master assets for comms across all major global markets. A hyper-real, graphic world that reflects the primary services HSBC Business Banking offers globally, from international expansion and global logistics to personal account management and currency trading. A good example of 20something's creative flexibility, in this instance playing the role of CG Director/ Art Director/ Production in partnership with a more traditional Agency model and their client.
 

A complete re-brand & launch campaign positioning Lending Stream as a modern, responsible provider of credit, taking the brand out of the stigma of the payday loan category.
 

Role
—  Art direction        




Agency 
—  20something

Type
— CGI, Digital, 3D animation, Film

LOGO – GIF – OPTIMIZED
SPINNING CURRENCY – OPTIMIZED
CITY TRAVELLING – OPTIMIZED
CITY – GIF – OMPTIMIZED
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Email   |   LinkedIn   |   Twitter  |  InstagramDribbbleBehance  


 



© 2020  Samuel Guillotel


© 2018  Samuel Guillotel


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